Linksys

Copywriting + Strategy

I was hired by the legendary Wi-Fi company Linksys to help lead them into new era with a large company rebrand. Working in copy, strategy and creative direction across various projects, through campaigns, rebranding, brand & voice building, headlines, packaging, and product/software copy, I’ve created headlines and short and long-form product copy that have lead the way for current and future products.

With product technology and specification’s ability to become quite complicated for the masses, it was put upon me to condense the lengthy and simplify the complex to bring to life fresh, creative, less is more, elevated copy.

404 Error Pages

Product Packaging

Website Brand Refresh

Spring Campaign Ads

LinkedIn Life Tab

Product Packaging